Archive for April, 2013

April 29, 2013

Black Ice

by laurenlux






Blogpost_SaintLaurenMusicProject Blogpost_SaintLaurenMusicProject2

April 25, 2013


by laurenlux

…is the most fitting word I could think of for this post. Work has been mental — in a good way though. Got a Selfridges event tomorrow that I am helping to run (mad hatters tea event at the Sanderson hotel!), fashion dinner next week (where we’ll talk about digital insights in the luxury fashion industry), and starting with Jamie Oliver and Sweaty Betty as new clients next month which is A-W-E-S-O-M-E! I am actually in love with Sweaty Betty’s workout gear. I’m not gonna lie, being Canadian and all has sort of made me biased towards lululemon but after attending Sweaty Betty’s press day yesterday I fell in love. They really embrace fashion in workout/dance/yoga gear. I’m eyeing a layered crop tank at the minute and their dip dye (obviously) capri leggings which are already sold out online. Bummer.

On another note, I am really embracing this sunny weatha. I thought I would take a few outfit pics while it lasts, which, in London usually isn’t for very long. These were taken on the weekend around Portobello road and in Chelsea after brunch at Bluebird cafe. I do love a good brunch.


1. Karen Walker Sunnies

2. Acne angora knit sweater

3. Zara monochrome tee

4. Rag and Bone aztec trousers

5. Celine bag

5. Zara armour collar

6. Acne Pistol boots







April 22, 2013


by laurenlux

I’d be lying if I said I didn’t love the H&M new icons collection. So I waited outside H&M the day it launched to purchase the below jacket. And necklace.




1. H&M new icons jacket + necklace

2. Zara sweater

3. Samsoe & Samsoe skirt

5. Acne pistol boots

April 21, 2013

Outfit of the Fest.

by laurenlux

Well Coachella has kicked off festival season so I figured I would envision my ideal festival outfit. I think I’ll be heading to the Dot to Dot Festival in Bristol May 25 and potentially Electric Daisy Carnival in London July 20. WOO! FestivalOutfitPost1. Acne Dip Dye top

2. Zara belt

3. Ksubi shorts

4. Nicholas name tag necklace

5. Vanessa Mooney daydream bracelent set (would go perfect with my festival wristbands)

6. Vanessa Mooney celeste ring

7. Campbell arrow ring

8. Zara clutch

9. Acne white pistols

10. The Row sunnies

April 18, 2013

Acne Archive

by laurenlux

The shopping highlight of Copenhagen was going to Acne Archive. OH MY GOD. It is incredible. Not only do they have 70% off previous seasons collections… BUT they have unworn/unused samples from the current season. E.G. I bought a bag that I fell in love with in the Acne store but couldn’t afford for the life of me for 50% OFF at Archives. I guess it’s fair to say outlets can be hit or miss but this one was a HIT. Best hit of my life. If only the Acne Lila boot was there too.


1. American Retro jacket

2. Acne Canada scarf

3. Etoile Isabel Marant jumper

4. Wang bag

5. Zara skort

6. Toga Pulla boots


Acne Store Gammel Mønt



Saint Laurent and stories rings


Some pics from Storm Fashion


Byredo perfumes at Storm


Givenchy loafers


Books + stationary… It was difficult for me to only buy one of these




Acne Archive — if you don’t go you are MISSING OUT. Do the right thing.

April 17, 2013

Elegantly Grey

by laurenlux

There are 3 ways to describe Danish style: minimal, structured, and sporty (but luxe). It’s almost like Nike meets Acne meets Chanel, all in one outfit. It was nice to go without seeing a Mulberry bag for 3 days. I’m not a Mulberry fan (sorry, I’m not sorry). From kids to adults, everyone was wearing cool trousers with trainers. I am insanely inspired by this look and already have my eye on the pair of New Balance below (the UKK 420). They would go perfect with a pair of leather pants. I do have to say though, credit mainly goes to my friend living in Denmark who had them. Trying to decide between getting a dark pair like this or a colourful pair is difficult, so I think I’ll just have to get both. Oh well.

Favourite brands in Denmark are: Samsøe Samsøe, Dansk, Weekday, Wood Wood, Storm Fashion. If I could choose an outfit right now, it would be this:


1. Samsøe Samsøe Structured Tee

2. Wood Wood Hope Jumper

3. Samsøe Samsøe Stefani Skirt

4. Weekday Jewellery & Tote

5. Wood Wood New Balance 420 UKK

6. Acne Angora Scarf (last season)

April 16, 2013


by laurenlux

This past weekend I jet-setted to Copenhagen, or shall I say København (hehe). I am now in love with all things Danish. We stayed at an airbnb flat in Vesterbro, an up and coming area of Copenhagen. We hung out and shopped mostly around Vesterbro, Norrebro, and Indre By (central Copenhagen). Resisting purchasing every item that caught my eye caused me great pain and suffering. I know it’s a blessing in disguise, but I swear, shoes and clothes are haunting my thoughts and dreams. Help. I did indulge in a few bits, some you’ll see in upcoming posts and below. I must also mention that I highly recommend having brunch at Paludan or Granola. Next post I write will be a round up of Danish brands to keep in mind/stalk/buy/stop me from buying/etc.


1. Wilfred Hat

2. Kenzo Jumper

3. New Icons Jacket (H&M’s new off-duty model collection)

4. Alexander Wang Bag

6. American Retro Trousers

7. Acne  Boots (yeah, I couldn’t resist)


Acne Lila Boots in Black (Danish purchase, I had to)



Brunch at Granola in Vesterbro



Embracing the sunshine

April 15, 2013

Word to the Wang

by laurenlux

Last week I dropped by KCD press week. I must admit, I generally hate press days. The only reason I went to this one was because my ultimate favvvvourite brands (Wang and Lim) were showing and I wanted to see what they had in store for AW13. It’s cray cray how it’s not even summer yet and we’re talking Autumn!


Left to right: Isabel Marant, Balmain, 3.1 Phillip Lim, Mugler, and Marc Jacobs


Alexander Wang AW13 – lots of neutrals and chunky/wooly knits


Mini Rocco with multi-colour (iridescent) metallic base.. this is by far my fav

April 4, 2013

The Canadian in Me

by laurenlux

I guess I don’t talk about this enough, but I have gotten a lot of requests recently for more discussion around Canadian brands that I love. I do admit there is something to be said about learning about brands that you either haven’t heard of or don’t have access to. I guess it’s human nature to want what you can’t have.

If I were to relate one brand to the UK it would be Holt Renfrew. Rather than a brand on it’s own, it’s actually positioned as a luxury department store run by the same owner as Selfridges and Primark, Galen Weston (Canadian like myself). It has a similar feel to Selfridges in that it’s not your average department store — it’s trendy and has a brand personality when you walk through the store. The buyers are open to stocking all sort of designers from the likes of newly discovered brands i.e. Erin Kleinberg (they were one of the first stores to stock her) to trending (Helmut Lang), classic (Chanel) and established brands (Alexander Wang), to name but a few. It’s interesting because if you look at London, there are so many competing brands from the likes of Selfridges, Harvey Nichols, Harrods, Net-A-Porter, House of Fraser, Liberty to Matches. In Canada – Holt’s definitely holds the position as THE retail luxury department store, with Hudson’s Bay Company trailing behind – but at quite a rapid pace over the past 2 years especially (proud to say I used to work for them in merchandising)! It’s pretty mental when you think about how much opportunity a brand like Holts has since it holds such an advantage in that space.

Before I ramble on about Holts (and I will do a future outfit post from there so you can see what they have to offer), I wanted to share the below pictures with you from my lovely photoshoot with Jaime from Boy Meets Fashion. What a wonderful camera he has! I would love to get my hands on one of those. We did the shoot for Selfridges No Noise Campaign highlighting de-branded Beats By Dre. The purpose of the campaign was to promote silence since our world is so crowded with brands. Selfridges even had a meditation centre where customers could just relax and wind down. Shopping can be stressful so trust me this was a very helpful space! The debranded beats are also wayyyy nicer than the regular ones. You’ll notice a few things in the images below: 1. I am wearing a Toronto Blue Jay’s hat. They are my favourite baseball team – obviously. 2. One of the photos has Jamie’s writing on it – I included this because I think it’s really cute how he comments on photos this way. 3. The man in the other photos is Jamie!


1. Toronto Blue Jays Hat

2. Acne Scarf 

3. Topshop Boutique Jacket 

4. Chanel Bag

5.  Vintage/markets/Saint Laurent Rings 







The magical Selfridges – where you can buy the de-branded beats.

Happy Friday everyone!

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